top of page

KDT AGENCY (PTY)LTD

Writer's pictureKDT Communications

From Sidelines to Center Stage: Layla Arrison’s Rise to Sports Presentation Fame and Her Top 5 Tips for Owning Your Brand

Layla Arrison's Rise to Sports Presentation Fame and Her Top 5 Tips for Owning Your Brand

Layla Arrison X South Africa Today

Layla Arrison’s voice has become synonymous with South African rugby. Her infectious energy, insightful commentary, and unwavering passion for the sport have propelled her to the forefront of sports presentation, shattering stereotypes and inspiring a new generation of fans. But Layla’s journey to the top wasn’t without its challenges. It was her unwavering belief in her own brand that took her from the sidelines to centre stage.


Finding Her Voice: A Rugby Revolution

Layla’s love for rugby began at a young age. However, the traditional commentary box was often dominated by male voices. Layla refused to be deterred. She honed her skills, built her knowledge, and eventually landed her first presenting role with Super Rugby Unlocked – a groundbreaking moment for both Layla and the sport


Beyond the Try Line: Owning Your Brand

Layla’s story serves as a powerful testament to the importance of believing in yourself. Here, Layla shares her top 5 tips for anyone looking to own their brand and take up space:

  1. Know Your Worth: Layla emphasises the importance of self-belief. Don’t let anyone tell you that you don’t belong. Identify your strengths, hone your skills, and be confident in the value you bring.

  2. Embrace Your Uniqueness: What makes you, you, is your greatest asset. Don’t try to fit into a mould. Let your personality shine through and connect with your audience in an authentic way.

  3. Be Prepared to Work Hard: Success doesn’t happen overnight. Be prepared to put in the hard work, constantly learn, and refine your craft.

  4. Find Your Voice: Develop a clear, confident, and engaging communication style. Project your voice with authority and passion.

  5. Never Stop Learning: The world of sports is constantly evolving. Stay up-to-date on the latest developments, trends, and strategies.


Layla’s Impact

Layla Arrison’s rise to prominence is more than just a personal success story. It’s a testament to the power of believing in yourself and the importance of diversity in sports media. By owning her brand and refusing to be silenced, Layla has inspired countless others to pursue their passions and challenge the status quo.


So, the next time you hear Layla’s voice grace the airwaves, remember the journey that led her there. It’s a story of resilience, self-belief, and the power of a brand that dared to take up space.


Comments


Commenting has been turned off.
bottom of page